30 Days Wild is the biggest annual Wildlife Trust campaign.
The campaign includes a mix of ideas and things schools, families or businesses can do outside, with 101 ideas waiting to be explored.
Participants are encourages to interact on social media using #30DaysWild, sharing pictures, ideas and nature adventures. Local Wildlife Trusts around the UK also organise lots of events and activities.
Random Acts of Wildness.
When participants sign up to the challenge, they are sent a welcome pack full of ideas, encouragement and Random Acts of Wildness. Intimation also helped develop a funky wallchart to track your progress, a wild badge, and regular promotional blasts.
Intimation has worked closely with the Wildlife Trust for several years, developing materials for the campaign and helping double participation year on year since 2015.